Expand WooCommerce email communication
Additional Custom Emails & Recipients for WooCommerce Pro gives WooCommerce stores more control over the messages they send to customers. WooCommerce includes default email triggers such as new orders and failed orders, while this plugin adds further options for creating custom email notifications.
The Pro edition provides unlimited access to custom emails and custom triggers. This lets you create as many custom emails as needed and connect them with the types of events relevant to your store. Use it to keep customers informed from checkout through order completion and shipment-related updates.
Flexible notification triggers
Create emails for order status changes, including notifications when an order becomes completed. You can also configure a message for a specific transition, such as an order changing from pending payment to completed.
If your store uses custom order statuses, those statuses are automatically added to the plugin’s trigger list. This makes it possible to build notifications around workflows that go beyond WooCommerce’s default order states. Custom triggers are also available when you need to notify customers after a particular event configured for your store.
Conditions for sending emails
The plugin includes configuration options that help you decide when a custom message should be sent. You can delay an email, such as sending a message one week after an order has been completed. This can support follow-up communication at a later point in the customer journey.
- Require or exclude specific order products or product categories.
- Set minimum or maximum order amounts for a notification.
- Require or exclude selected payment gateways.
- Require or exclude selected shipping methods.
These conditions can be combined with your chosen trigger to make email communication more relevant to the order. For example, a message can be aimed at orders containing selected products or sent only when an order meets a chosen amount range.
Order and subscription updates
Use custom emails to communicate order progress, including changes to completed status and other configured order states. The plugin also supports subscription-related notifications, including subscription status changes and renewal states. This can help customers understand what is happening with their orders or subscriptions without relying only on WooCommerce’s standard email set.
Multilingual communication
Multilingual support helps stores expand communication beyond English-speaking customers. Together with custom triggers and conditions, this gives you a broader framework for sending messages suited to different store audiences and order situations.
Practical workflow
Start by identifying the customer updates your store needs. Create a custom email for each communication point, choose its trigger, and add any product, category, payment, shipping, amount, or delay conditions that apply. Then use the unlimited Pro access to continue adding emails for additional workflows as your store grows.
Installation and setup
Install the paid plugin in your WordPress site, then open WooCommerce Settings >> Emails. From there, configure your custom emails and triggers, define the conditions for sending them, and set up the customer notifications required by your store.
