Build targeted WordPress popups
Popup Maker Pro and Popup Maker Pro+ extend the Popup Maker toolkit for creating popups, modals, overlays, slide-ins, and smart banners. They are designed for campaigns that present forms, offers, announcements, and calls to action at selected points in the visitor journey.
Use the builder for email opt-in popups, lead-generation campaigns, subscription forms, content upgrades, contact forms, ecommerce messages, urgent site-wide announcements, and EU cookie notices. Popups can also be used to greet visitors from ProductHunt with Popup Maker Pro.
Choose how popups open
Popup Maker supports several trigger options, allowing each campaign to follow a specific interaction or visitor action.
- Open automatically, with an optional delay.
- Open when a visitor clicks a button or another element.
- Open after a form submission.
- Open when someone is about to leave the site with Popup Maker Pro.
- Open after someone scrolls down the page with Popup Maker Pro.
These triggers support different workflows. An automatic popup can introduce an offer, a click-triggered popup can keep a form close to a call to action, and a submission-triggered popup can present a follow-up message after a visitor completes a form.
Target the right visitors
Popup Maker includes targeting controls for deciding when and where messages appear. Basic page targeting can be combined with advanced user-behavior conditions, giving you control over the audience and context for each popup. This helps separate campaigns for different pages, visitor actions, and conversion goals instead of showing one message everywhere.
Plan-specific campaign tools
Popup Maker Pro+ adds campaign options for WooCommerce and Easy Digital Downloads. Create upsell popups and cross-sell popups for those platforms, use cart-abandonment popups with targeted offers at checkout, and create LifterLMS course-enrollment popups that direct visitors toward enrollment.
Popup Maker Pro includes exit-intent and scroll-based triggers, as well as popups for visitors arriving from ProductHunt. Popup Maker Pro+ includes the additional WooCommerce, Easy Digital Downloads, cart-abandonment, and LifterLMS capabilities described above.
Practical uses
A site can use an opt-in popup to collect email subscriptions, a content-upgrade popup to offer additional material, or a notification banner for an urgent announcement. An ecommerce store can use targeted upsell and cross-sell messages, while an educational site can present a course-enrollment popup. Forms, cookie notices, and contact prompts can each be configured as separate campaigns.
Installation
Install Popup Maker Pro or Popup Maker Pro+ in WordPress, activate the selected edition, and create a popup campaign. Choose the popup type, add its content, select the trigger, and configure the targeting conditions. Review the campaign’s placement and behavior before publishing it on the site.
